The hard part is that nothing in the review process asks for outcomes. Sprint demos, roadmap approvals, OKR check-ins: all of them reward shipped functions, not felt experiences. Until the measurement changes, the behavior won't.
So true, Benedikt! 💯 We measure what is easy to put on a dashboard—tickets closed, features deployed, deadlines met. It is basically just counting shipping containers.
The actual felt experience is messy and requires real human conversations, so the corporate review process completely ignores it!
Thanks Karen! And yes, It is so easy to fall into the feature trap, especially when AI makes building them take minutes instead of weeks. I've been there many times 😆
Having that emotional anchor is the only thing that saves us from over-building. That and real user feedback are a must!
The hard part is that nothing in the review process asks for outcomes. Sprint demos, roadmap approvals, OKR check-ins: all of them reward shipped functions, not felt experiences. Until the measurement changes, the behavior won't.
So true, Benedikt! 💯 We measure what is easy to put on a dashboard—tickets closed, features deployed, deadlines met. It is basically just counting shipping containers.
The actual felt experience is messy and requires real human conversations, so the corporate review process completely ignores it!
Great idea! It’s really tempting to keep piling on features, but having a clear, emotional anchor can help that urge in check!
Thanks Karen! And yes, It is so easy to fall into the feature trap, especially when AI makes building them take minutes instead of weeks. I've been there many times 😆
Having that emotional anchor is the only thing that saves us from over-building. That and real user feedback are a must!